Social Media Strategy
We’ve been working with LapCabby on a number of projects since 2011, and managing the brand’s social media channels has been integral in establishing them across the world as tech storage innovators.
We use each of Facebook, Twitter, Pinterest and LinkedIn in slightly different ways to access LapCabby’s varied audiences, which range from educators to technology enthusiasts.
Plus, LapCabby can often be found at education shows and conferences, which has provided us with opportunities to engage a whole host of relevant brands and influencers.
By integrating offline advertising and campaigns with our social media marketing, and by using targeted social media advertising on Facebook, Twitter and LinkedIn, we’ve worked to enhance LapCabby’s reputation not just in the UK, but internationally.