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There are plenty of things Australia would be quite welcome to come over here and take back. Danni Minogue for one (who needs two Minogues?).
But one thing we do sadly miss out on in the UK is the consistently top class comic genius of the Carlton Draught beer ads they run over there.
Enjoy their latest offering that puts even some of our own fine TV beer advertising to shame with its unashamedly blokish, tongue-in-cheekery.
Oh well, at least we’ve still got Rolf.
In every copywriter there lies an overwhelming urge to come up with a headline so purely based in nonsense that we could just have easily created it by throwing a live octopus at a typewriter.
Sadly, even when we do succumb to this desire to write utter gibberish we are inevitably shot down by nervous marketing departments, who (often understandably) are reluctant to abandon the fate of their product or brand to the mad whims of an unbalanced headline writer.
But every now and again, one slips through the net.
Ladies and gents, I give you the insane genius that is the Dragon Noodle Company in Las Vegas.
On behalf of caged copywriter’s all over the world, you people are our heroes. Unleash the octopi.
Seems I’m in the minority when it comes to jazz (even saying it my head it comes out like the fast show’s Jazz Man)
Whenever a bit a jazz comes on the juke box there a general tide of disapproval – which is a shame cos it’s nice to work to some jazz noodlin’
The epitome of timelessly cool graphic design to me are the Blue Note record covers by Designer Reid Miles and Photographer Francis Wolff – between them they designed several hundred covers during the 50′s and early 60′s.
Blue Note set the benchmark for cool designed record covers – Bold, direct and dramatic. Treating words as building blocks, restricted colour palettes and tinted black and white photography. Its influence can be seen today…and this was before computers when designers designed with…a….
what did designers use?
Anyway here are some Blue Note covers in motion by a designer named Bante. The piece was conceived to promote a series of summer jazz concerts at the Bella Vista Social Pub in Siena, Tuscany.
Sorry guys for the ‘Jazz’
The sport of cheese rolling may be reserved for a ‘special’ kind of individual (i.e. one who enjoys cheese so much they are pretty much willing to suffer a broken spine to get their hands on the ‘yellow gold’).
But thankfully the people responsible for marketing the Canadian Cheese Rolling Festival at Whistler don’t actually partake in this cheddar-chasing, skull-splintering craziness.
Otherwise they wouldn’t have the un-concussed imagination needed to come up with these, quite frankly, inspired pieces of witty and memorable ‘Cheeseography’.
‘It wasn’t explosives, it wasn’t terrorists, it was GIANT PIRANHA.’
That’s right film fans, following on from the incredible straight-to-DVD success of ‘Mega Shark vs Giant Octopus’ those same cinematic genius’ now bring us the latest in their opus – Mega Piranha.
Now we know you are all busy people and there are literally hundreds of thousands of better ways to spend 90 minutes of your life.
But come on, these aren’t normal Piranha. They’re Mega Piranha. They eat helicopters.
So forget Di Caprio and his crazy foldy building film (what is an ‘Inception’ anyway? Maybe if it was called ‘Mega Building vs Titanic Man-Boy’ we’d be more interested) and treat yourself to what we personally guarantee* to be the greatest film you’ll see this year.
Oh, and if you’re still not convinced did we mention that it stars 80s pop legend Tiffany? Better make room on the shelve for that Academy Award Tiffster.
* Together does not and cannot guarantee that ‘Mega Piranha’ will leave you feeling anything other than sad, disappointed and possibly a little more stupid than you were before you watched it.
I was shown this by some friends the other night and just had to share it (especially after Jen’s cool crochet yoda post) as it’s totally brilliant. It’s the lionheart project - one of the 12 commissions chosen to celebrate the London 2012 Olympics, developed, delivered and funded by the Arts Councils of England, Wales, Scotland and Northern Ireland.
Artist Shauna Richardson is crocheting three giant lions which will travel around the East Midlands in a custom-built, mobile, glass case and the first one is done. If you go on the site you can see step by step how it was created and keep up with the progress of the project.
Shauna is known for her crochetdermy™ work which is absolute genius (if not a tiny bit creepy) and totally unique. Have dropped a couple of images in but if you’re searching for something different go and take a look at her stuff at www.shaunarichardson.com
I loved last seasons French Connection’s Man & Woman ads and i’m delighted to see they’ve moved it on bit – Fashion John says more humour in Fashion
'Aren't you that bloke from the BT adverts?'
Now don’t get me wrong, I would happily run Kris Marshall down in a lawn mower, but I do have to take my hat off to the advertising brains behind the long running BT ‘Adam and Jane’ adverts.
Personally, they make me want to set fire to my own feet just to distract me from the sheer, gushing awfulness of this epic tale of love and speedy broadband. But there seems to be millions of people who have actually become rather gripped by the whole foul business.
This all serves as a reminder that the days of adverts as purely functional sales tools are as dead as Marshall’s career as a serious actor (a few decades of being known as ‘that bloke from the BT ads’ might help to wipe the grin of his hatefully smug, floppy haired face).
Modern adverts have a duty to entertain, even if providing that key audience engagement is to the detriment of filling their slot with as much product information as they would ideally want.
It may make marketing departments weep with frustration, but dammit, it’s what the people want.
I can’t even remember the last time a car was even shown on the Compare the Market/ Meerkat adverts even though their primary function is to sell cheaper deals on car insurance, not give a platform to the wacky ramblings of a furry Russian raconteur.
After all, although we do live in an age where we can simply filter out TV advertising from our viewing, their remains no creative marketing medium that can generate the viral effect quite as powerfully as a truly entertaining TV ad.
If only BT had given me the option to have Jane batter Adam to death with her wireless broadband router then I think even a cynic like me would have been won over by their campaign.
So you’ve invented a mint, but it turns out that when you drop it in a fizzy drink it sort of, well, explodes a bit.
Do you…
a. Panic?
b. Apologetically withdraw it from the market, citing health and safety concerns?
c. Bowl off to Mexico (where health and safety is a bit on the slack side anyway) and have some officially endorsed fizzy-minty-explosive carnage?
Our amigos at Mentos, we salute you.
Now, let’s go and see what other snacks we can mix together to cause bad things to happen.
Saw this ad again yesterday evening, and it really got me thinking about the power of brands.
A really brave, confident yet subtle advert (not to mention brilliantly executed) in which we’re not shown the product or any branding until the final frame – we’re just shown the space in our everyday lives the product in question occupies, leaving us in no doubt as to what it is.
How many brands can you think of where you could get away with this approach? Bet you could count em on the fingers of one hand.
