Archive for the ‘News’ Category

Our work: MOR photoshoot

Tuesday, April 18th, 2017

When it comes to showing off a new food product, great photography makes stomachs growl – so as part of our website, social media, and PR work for MOR, we needed mouthwatering shots that’d send customers running for the nearest Tesco.

Bangers & Mash Beetroot Retouched_1

MOR’s sausages have wonderful, versatile flavours that are great for cooking, so we wanted to show them in their element. We got chef Tom Cockerill on board to create eight original recipes, two for each sausage flavour, which we prepared, styled, and shot.

BBQ Moroccan Retouched_1

Stir Fry Super Green prep_Retouched_1

Visually, we took inspiration from chefs like Jamie Oliver and Tom Kerridge, as well as from the lush imagery found in the publications like The Guardian and Waitrose Food. 

Spot our photography on the MOR website and on the brand’s Facebook and Instagram.

New client: MOR Sausages

Monday, April 3rd, 2017

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MOR Sausages have just hit Tesco’s shelves – and as the digital, social and PR agency for the new brand, we’ve been a huge part of the launch.

We’ve been working with MOR since the beginning of the year, having been appointed to design their website, create and manage their social media channels, and lead their PR campaigns.

1.1 Homepage copy

4.1 Sausages copy

For the website we created a simple yet artisanal feel, which is complemented by our foodie-inspired copy. Illustrations by artist Clover Robin, alongside our own photography, bring the brand to life and emphasise MOR’s passionate, yet accessible, food-loving personality. We also animated some of Clover’s illustrations in-house to create engaging web and social media content.

1.1 Homepage 2

Aside from web, we’ve launched MOR on Facebook and Instagram and will be managing their content and communities going forward. Over in PR our launch campaign has already seen excellent results, with a huge amount of sample requests and national coverage.

Follow MOR on social to stay up to date. Be warned; it will make you hungry.

New client: Son of Steak

Thursday, March 16th, 2017

Son of Steak logo
There’s a new cow in town – and we’re spreading the word.

Opening towards the end of March in Nottingham’s Trinity Square, Son of Steak is the newest restaurant to come from Mitchells & Butlers, one of the UK’s largest bar, pub, and restaurant brands and owner of popular chains like Harvester, Toby Carvery, and All Bar One.

We’ve taken on Son of Steak as a social media client, and have just launched its Facebook, Instagram, and Twitter channels. That’s all we’re saying for now – we don’t want to spoil anything! – so follow Son of Steak on social to see what it’s all about.

New client: Pukka Pies

Wednesday, February 1st, 2017

pukka pies
We’re delighted to reveal that over the past month, we’ve been working with a brand new client – Pukka Pies.

At the end of 2016 we were appointed as Pukka’s digital agency, working within their new agency network to deliver Pukka’s rebrand and through-the-line campaign. We’ve designed and developed their new website, relaunched the brand’s social media channels, and will be continuing to manage these platforms going forward.

Our work will support Pukka’s latest campaign, ‘Everything’s Pukka‘, in the digital space, helping to drive reappraisal of the brand’s grocery product and spread a message: that whatever life’s little ups and downs, Pukka’s hot, hearty fillings and delicious flavours are the ultimate good mood food.

pukka pies

The new Pukka site, written, designed, and developed by us, is now online. You can take a look here (and there’s a little glimpse above).

You can also check out the brand’s refreshed social media channels; we’re creating content for and managing their Facebook, Twitter, and Instagram.

New client: My Healthy Kitchen

Monday, January 16th, 2017

My Healthy Kitchen logo

We might only have been back in the studio for a few weeks, but we’ve already leapt straight into a huge pile of projects – and we’ve started working with some new clients.

Strictly speaking, we actually began working with My Healthy Kitchen, a new, better-for-you ready meal brand, right at the end of 2016. Offering meals that are made delicious and nutritious with the ingredients they put in, rather than what they take away, My Healthy Kitchen brings tastier, healthier, and more exciting possibilities to the ready meal category.

We’ve designed, built and written copy for the brand’s website and will be managing and creating content for their social media channels, all of which will be launching next month. Look out for our work on Twitter and Facebook in February!