Archive for the ‘Uncategorized’ Category

The Sprout of Britain Awards winners

Tuesday, January 10th, 2012

For weeks now, a green and leafy presence has lurked around Together Towers.

Our Christmas Sprout Face Challenge has seen us inundated with vegetable creations – some hilarious, some horrifying but all of them showing the true spirit of the sprout.

And now the time has come to announce the winners of the Sprout of Britain Awards (and the recipients of some truly exciting sprouty-prizes)…

The grand prize for the People’s Sprout goes to…

Eddie ‘The Sprout’ Edwards by James Stratton at Nottingham Trent University – for inspiring the people through the sporting prowess of a fearless (though ever-so-slightly mouldy) little green hero.

 If sprouts had arms and hands they would, sir, no doubt salute you.

A rather nifty organic Sprout watch is on its way to James as well the pride of being hailed by his fellow man as a genuine artist of the sprout.

But while James is the official Together King of the Sprouts, we’ve also got some other smaller sprout prizes to hand to those who have championed our tiny green friends in a number of imaginative ways…

The Sprout of Rock Award goes to…

 

Spinal Sprout by Greta Bisetto-Donelan D’Este at Turner Broadcasting – for turning the spirit of the sprout all the way up to 11.

 

The Celebrity Sproutalike Award goes to…

Brussel Brand by Emma Harrhy at Monarch Education Furniture – for the best and most unruly hairifying of a sprout.

 

The Jedi Sprout Award goes to…

R2D2 Sprout by Sponge New Business – In the words of Yoda (another tiny green hero) ‘forceful’ Star Wars inspired sprout created they have.

 

The Death of a Sprout Award goes to…

Sprout Suicides by Gary Bagnall and Haydn Marshall at Beachcomber – for sending those fiendish sprouts to an imaginative (and gruesome) doom. (Take a look at the horror in all its animated glory).

 

The Old School Sprout award goes to…

 

Just William Sprout by Roisin Kirby at Nottingham Trent University – for a frankly ingenious piece of vegetable engineering to create a school boy cap from sprout leaf.

 

The Emotional Sprout Award goes to…

‘Writing a Worried Email Sprout’ by Chloe Roberts – for poignantly capturing the existential angst of the modern working sprout (and making it look like a tiny green octopus).

 

The Entirely Random use of a Sprout Award goes to…

Brussel in a Mussel in a Tussle by Martin Rockley – for the best arbitrary incorporation of shellfish (with extra marks for creating a rather splendid cardboard sword).

 

The Sprout Grooming award goes to…

Aristo Sprout by Matt Guest at Chatsworth – for the dedication it takes to carefully give a tiny green vegetable a very precise haircut.

 

The Comedy Sprout award goes to…

Sir Brussels of Sprout by Ishbel Macleod – for the best ‘wah wah waaaah’ old-school comedy gag.

Congratulations to all the winners. You should feel very, very proud (although having made such a triumphant start to 2012 you may struggle to recapture such dizzying success for the rest of the year. Sorry about that).

Come along and take a look at the gallery of all the winners and bask in their green glow of greatness.

Also, we want to give a huge thanks to everyone who got involved in the Christmas Sprout Face challenge – either as creators or supporters. It’s been a right old giggle for us here at Together towers and hopefully you’ve enjoyed it as much as we have.

Eyes peeled for more interactive banter as the year goes on. Until then… Peace Sprout.

Once more… with feeling

Wednesday, June 15th, 2011

The movie poster quiz is quite possibly the most popular post i’ve ever made…. so in the keeping with the movie theme.. it only makes it right and proper that there should be a trilogy…

Not as good as the first one, but better than the second…

It’s a film poster Jim, but not as we know it

Thursday, June 9th, 2011

Illustrators and designers on the interweb are finding new and interesting ways to stretch their creative muscles by re-imagining classic film posters – Taking direction less from conventional movie posters but more from classic penguin book covers with the emphases on the less obvious.. here’s a few of me favourites…

And now a little competition..what are these 6 films first one to answer all six by 4.30 will get a special prize

Market research volunteers

Tuesday, May 17th, 2011

We got so many responses to our request for people to come and help us with some market research, the Together phone was sizzling by the end of the day.

We’ve now got all the places filled but thank you very much for anyone who volunteered.

The next time we’re doing some research we’ll be posting it up on our blog, so make sure you keep your eyes peeled for any future opportunities to share your thoughts.

Thanks again for your enthusiasm, we love you guys more than Polo mints and Drumstick lollies.

We need a bit of help

Friday, May 13th, 2011

We’re doing some market research this Tuesday (17th May) from 4.30pm and we need 10 students who are out and about in the Nottingham social scene to share their thoughts with us. We need five chaps and five ladies and the session will last about an hour and a half.

You need to enjoy a cocktail, spirits or a shot or two on a night out and be willing to share some articulate and insightful ideas about having a good time in Notts.

In return we’ll give you 20 quid for your time and even treat you to a couple of beers.

If this sounds like you and you’re interested in taking part then please email natalies@togetheragency.co.uk to find out more.

I got 99 Problems…

Tuesday, March 29th, 2011

This article on the CR Blog has created a bit of ‘passion’ from the design community and it got me thinking about 99design.com and the concerns I have.

99design.com is an American website where a business can brief, let’s say, a logo to a so-called ‘design community’ in which the winner of the logo will then be paid from as little as £185 – it goes under a very trendy term called ‘crowd sourcing’ – sounds fine!

But this is not a collective intelligence solving a design challenge – it’s a competition in which you set your talent against other designers and so-called designers.

How can something like this work? Where’s the in-depth communication from client to designer about the company, the brand, or the direction and aspirations etc? What’s the legal small print? Will the designer own their designs? Are there consequences if they plagiarise? If they don’t win what is actually the point?

I mean, it’s not Blue Peter you don’t even get a bloody badge! – just some criticism from a business who don’t want a relationship with their designers but are instead looking to solve their design problems quick and dirty.

The argument for such a website is that it’s a place where an aspiring designer with no formal training can acquire the skills to work in a competitive creative environment.

But one can argue that part of acquiring those skills is doing the leg work – making opportunities, making mistakes and making chances to get their foot through the proverbial door and ultimately being responsible for their work.

One of the problems is that novice designers on sites like 99design.com are not aware of the legality of typefaces and stock devices and are quite happy to rip off other work with almost no consequence to themselves.

But probably the most terrifying thing about so-called ‘crowd sourcing’ design sites is that all the power is in the business or ‘contest-holders’ hands.

There are hardly any safeguards for designers and surely working in such a one sided environment can not be healthy for the industry? And what if clients start specifically asking agencies to adhere to budgets they receive from a crowd sourcing website and those costs start to become standard. Then no one wins, the standard drops with price – and you literally get what you pay for…

In my humble (and thoroughly indignant) opinion, a load of old tat.

Which design has been created by a designer and which by our Boulton who thinks powerpoint is the program of the gods.

Launching Sunraysia’s new website

Wednesday, March 16th, 2011

Sunraysia UK, proud purveyors of delicious, nutritious juices, have just launched their new website, that we’ve designed and built for them.

The fresh new look and feel reflects the 100% natural ethos of Sunraysia’s range of healthy juices – pure squeezed fruit and vegetable juices, with no added sugar, preservatives or additives.

With it’s clean, open layout, useful healthy eating info and visually engaging style (we LOVE the little birds!), we think it’s rather lovely – take a look and let us know what you think.

 

Goodbye pirate… hello kitty

Friday, March 11th, 2011

Last week we shed a piratey tear at the last outing of Cravendale’s genius ‘Pirate, Cow and Cyclist’ – surely some of the most engaging, bonkers and utterly genius TV advertising of recent years.

This week, we welcome in the new era of Cravendale ads, with this cheeky little number…

Whilst we mourn the passing of the beloved pirate, cow and cyclist, we welcome this new televisual offering, which proves that the Cravendale boys haven’t lost their sense of humour… even if it does present a rather nightmarish vision of the future.

You can check out what Bertram Thumbcat is up to at the Milk Matters campaign site.

 

What is a brand?

Friday, February 25th, 2011

Throwing the cat amongst the pigeons, and in no small part due to the last blog entry, I kicked off a conversation about what actually constitutes a brand these days – since so often, what we interact with could be categorised as one or more of the following product/organisation/company/etc. Funny, since hearing people discuss the previous post there were a number of arguments as to what logo to even stick down there.

Things raised that seemed silly – but applicable for further discussion:

1) Driving to work – Highways Agency?
2) Toilet paper!
3) iTunes (Music Store/festival/gift cards) – Is this Apple, or iTunes?
4) Rovio or Angry Birds? (One from yesterday!)

I’m sure there is a whole load of discussion to hit at with this, perfect for a blog post no?

Holly pulled out the definitions of brand, and it seems that we’re all mostly circling around a brand having to have brand value. No brand value – you’re just another Entity.

Are we obsessed with Facebook?

Thursday, February 17th, 2011

er, YES, according to these amazing stats from Wallblog

I have to confess, shame-faced, to being one of the 28% who check Facebook on their smartphone before even getting out of bed in the morning (a fact that irks my husband no end). As a self-confessed Facebook Addict, even I have to admit that this behaviour seems like it’s getting out hand, but it does raise interesting questions about how we interact with social networks, the speed at which technology (especially smartphones) is accelerating, and the level to which we allow social networks to permeate every aspect of our lives.

This also raises interesting questions for brands and advertisers, in how to maximise your reach in these spaces. With people compartmentalising less and integrating/assimilating more (think about the new breed of smartphones or apps such as Flipboard for the iPad, that aggregate all your content into one hub), how do you gain cut-through and share-of-voice in such a busy, noisy marketplace?

One thing is for sure, it’s no longer a case of whether you get involved in social media, but instead a question of when, and how well you engage.