Posts Tagged ‘branding’

Our work: MOR photoshoot

Tuesday, April 18th, 2017

When it comes to showing off a new food product, great photography makes stomachs growl – so as part of our website, social media, and PR work for MOR, we needed mouthwatering shots that’d send customers running for the nearest Tesco.

Bangers & Mash Beetroot Retouched_1

MOR’s sausages have wonderful, versatile flavours that are great for cooking, so we wanted to show them in their element. We got chef Tom Cockerill on board to create eight original recipes, two for each sausage flavour, which we prepared, styled, and shot.

BBQ Moroccan Retouched_1

Stir Fry Super Green prep_Retouched_1

Visually, we took inspiration from chefs like Jamie Oliver and Tom Kerridge, as well as from the lush imagery found in the publications like The Guardian and Waitrose Food. 

Spot our photography on the MOR website and on the brand’s Facebook and Instagram.

New client: MOR Sausages

Monday, April 3rd, 2017

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MOR Sausages have just hit Tesco’s shelves – and as the digital, social and PR agency for the new brand, we’ve been a huge part of the launch.

We’ve been working with MOR since the beginning of the year, having been appointed to design their website, create and manage their social media channels, and lead their PR campaigns.

1.1 Homepage copy

4.1 Sausages copy

For the website we created a simple yet artisanal feel, which is complemented by our foodie-inspired copy. Illustrations by artist Clover Robin, alongside our own photography, bring the brand to life and emphasise MOR’s passionate, yet accessible, food-loving personality. We also animated some of Clover’s illustrations in-house to create engaging web and social media content.

1.1 Homepage 2

Aside from web, we’ve launched MOR on Facebook and Instagram and will be managing their content and communities going forward. Over in PR our launch campaign has already seen excellent results, with a huge amount of sample requests and national coverage.

Follow MOR on social to stay up to date. Be warned; it will make you hungry.

Our work: CARE Fertility photoshoot

Wednesday, February 22nd, 2017

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In 2016 we did more photography and video projects than ever before, with our in-house creative producer and creative director working around the country for a whole range of clients.

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New client: Pukka Pies

Wednesday, February 1st, 2017

pukka pies
We’re delighted to reveal that over the past month, we’ve been working with a brand new client – Pukka Pies.

At the end of 2016 we were appointed as Pukka’s digital agency, working within their new agency network to deliver Pukka’s rebrand and through-the-line campaign. We’ve designed and developed their new website, relaunched the brand’s social media channels, and will be continuing to manage these platforms going forward.

Our work will support Pukka’s latest campaign, ‘Everything’s Pukka‘, in the digital space, helping to drive reappraisal of the brand’s grocery product and spread a message: that whatever life’s little ups and downs, Pukka’s hot, hearty fillings and delicious flavours are the ultimate good mood food.

pukka pies

The new Pukka site, written, designed, and developed by us, is now online. You can take a look here (and there’s a little glimpse above).

You can also check out the brand’s refreshed social media channels; we’re creating content for and managing their Facebook, Twitter, and Instagram.

Our work: Müller Milk branding and packaging

Wednesday, January 25th, 2017

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Our Müller Milk packaging is now in the fridges of convenience stores nationwide.

We’ve been working with Müller on the branding for their milk products since spring 2016, exploring a range of concepts and running workshops both internally and with consumers to develop the new identity. As a result we’ve created a new look and feel that develops the previous branding, while also building on the Müllerlicious proposition and giving the brand greater shelf standout.

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The new brand is rolling out across Müller’s milk, cream and butter in convenience stores throughout 2017. It’s been brilliant working with Müller over the past year, and the creative team is already working on a few other exciting projects for the brand. If you’re interested in seeing more of our FMCG projects, take a look at our work or drop us a message.